E-commerce websites are largely image-focused, so they must be fully optimized for SEO to attract viewers. For starters, search engines are able to detect images because the image HTML contains the ‘’image’’ tag. However, search engines spiders and crawlers will only know the image details based on the image description, which is why you need to optimize the image to be friendly to search engines. For example, you can include the physical characteristics of a product such as color, or an animal printed on it to enable Google to pick up those keywords. Also, with a majority of the population now using their mobile devices, you’ll need to consider the size of your images seriously. Make your photos as small as possible without sacrificing quality and aesthetics to appeal to mobile searchers. Platforms like Shopify offer amazing e-commerce-solutions for you!