1. Create scintillating, high-value text-based content for your e-commerce solutions
Text-based content is an important part of any e-commerce store. It compliments images by giving customers insights about your brand. Most e-commerce owners don’t place text-based content on their e-commerce storefronts. They include a blog section on the store, or create a separate blog for it. Whichever option you choose, blogging is vital to your traffic generation efforts. It allows greater degree of engagement with your customers through the comment feature. This interaction builds loyalty in your brand. You can post virtually anything related to your brand, including events, current trends, and useful guides. Just make sure you constantly produce useful, evergreen content and make a schedule for posting content on your blog. Examples of content to post on your blog include blog posts and product descriptions.